Smacks, also known as Honey Smacks, is a brand of cereal marketed by the Kellogg's company.
They consist of puffed wheat cereals, covered with honey.
Other versions of Smacks came to market. An example of this is the chocolate flavored Smacks launched in the late 90's in Spain.
Its mascot is a green frog with a cap, originally called Dig 'em frog, which first appeared in 1972 for the United States, and later came to other countries as the original mascot.
In 2018 Funko released a version of this character for the Pop! Ad Icons
A package was also released for the Vynil series that included the characters Tony the Tiger and Dig Em'Frog.
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